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COLLEGE OF COMMUNICATION[E](언론정보대학)
ADVERTISING & PUBLIC RELATIONS(광고홍보학부)
ADVERTISING & PUBLIC RELATIONS(광고홍보학과)
INFORMATION SOCIOLOGY(정보사회학과)
JOURNALISM & MASS COMMUNICATION(신문방송학과)
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Results 1-5 of 5 (Search time: 0.001 seconds).
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Issue Date
Title
Author(s)
2005-09
Interactivity and Animated-Character’s Role as Mediator of Consumers’ Attitude Formation and Processing on the Web
심성욱
2008-11
아일랜드형 버스쉘터광고의 효과에 관한 연구 - 강남지역을 중심으로
심성욱
2004-12
브랜드확장에서의 광고효과: 모제품과 확장제품간의 연결성 연구
심성욱
2004-06
라이프스타일과 다양한 매체의 광고 효과 인식에 관한 연구
심성욱
2008-11
아일랜드형 버스쉘터광고의 효과에 관한 연구 -강남지역을 중심으로-
심성욱
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Internet Advertising
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Lifestyles
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media
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Web
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매체
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브랜드확장
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애니메이션 캐릭터
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