2013-11 | VOD 광고와 실시간 방송광고 효과비교: 광고시청 상황과 게재위치를 중심으로 | 한상필 |
2018-11 | Volunteer Retention, Burnout and Dropout in Online Voluntary Organizations: Stress, Conflict and Retirement of Wikipedians | Konieczny, Piotr Bronislaw |
2018-10 | Volunteer retention, burnout and dropout in online voluntary organizations: Stress, conflict and retirement of wikipedians | Piotr Bronislaw Konieczny |
2004-12 | Westernization of Cultural Values in Korean Advertising : A Longitudinal Content Analysis of Magazine Ads from 1968-1998 | 한상필 |
2010-12 | What Happens When the Apple Sponsors the Orange? : Congruent and Incongruent Matches of Brands with Events and Image Transfer Effect | 심성욱 |
2016-11 | What is the role of TV commercials in the trans-media era? | 한상필 |
2022-12 | When Machine Learning Meets Social Science: A Comparative Study of Ordinary Least Square, Stochastic Gradient Descent, and Support Vector Regression for Exploring the Determinants of Behavioral Intentions to Tuberculosis Screening | 이병관 |
2023-07 | Where experts and amateurs meet: the ideological hobby of medical volunteering on Wikipedia | Piotr Bronislaw Konieczny |
2015-04 | Which Company is the Best for Green Advertising?: The Effects of Green Advertising on Cosumer Response Focused on Advertiser Characteristics | 한상필 |
2021-08 | Which innovation type is better for production efficiency? A comparison between product/ service, process, organisational and marketing innovations using stochastic frontier and metafrontier analysis | 이창준 |
2009-12 | Who influences whom? The Agenda-building relationship between political candidates and the media in the 2002 Michigan governor's race | 이병관 |
2018-06 | Why we migrate in the virtual world: factors affecting switching intentions in SNS | 박성복 |
2016-03 | Wikipedia in the anti-SOPA protests as a case study of direct, deliberative democracy in cyberspace | Konieczny, Piotr Bronislaw |
2017-02 | Wikipedia in the anti-SOPA protests as a case study of direct, deliberative democracy in cyberspace | Piotr Bronislaw Konieczny |
2023-08 | 가상 인플루언서와 인간 인플루언서의 특성에 따른 광고효과 비교연구: 긍정적 정보와 부정적 정보의 조절효과를 중심으로 | 심성욱 |
2024-02 | 가상 인플루언서의 혁신저항에 관한 연구: 상호작용성과 혁신 특성의 매개효과를 중심으로 | 이형석 |
1999-11 | 가상공동체의 공동체성 | 윤영민 |
2011-12 | 가족 커뮤니케이션 유형별 결혼관 및 배우자 선택 차이 연구 | 전범수 |
2013-10 | 가족 커뮤니케이션이자녀의 배우자 선택에 미치는 영향 : 커뮤니케이션 만족도와 자아분화도 매개를 중심으로 | 전범수 |
2009-10 | 감성광고 전략을 활용한 SK 텔레콤 ‘사람을 향한 렌즈’ 광고캠페인 사례연구 | 한상필 |