2016-02 | Screen time, sleep, and overweight among low-income 8-12 years old youth | 백혜진 |
2015-05 | A social marketing approach to promoting healthful eating and physical activity in low-income and ethnically diverse schools | 백혜진 |
2015-05 | A social marketing approach to promoting healthful eating and physical activity in low-income and ethnically diverse schools | 백혜진 |
2019-07 | Social Media and Influenza Emergency: Content Analysis of Tweets during the 2015 MERS Outbreak in Korea | 이병관 |
2004-09 | South Koreans' perceptions of North Koreans and implications for public relations campaigns | 한미정 |
2004-03 | Talking on 'sunshine in North Korea': A test of the spiral of silence as a theory of powerful mass media | 한미정 |
2013-03 | The Antecedents of Attitude toward IPTV Advertising: The Role of Interactivity and Avertising Value | 심성욱 |
2013-02 | The dimensions of nation brand personality: A study of nine countries | 심성욱 |
2012-01 | The Effect of Computer-Mediated Social Support in Online Communities on Patient Empowerment and Doctor-Patient Communication | 이병관 |
2012-12 | The effectiveness of image congruence and the moderating effects of sponsor motive and cheering event fit in sponsorship | 한상필 |
2006-12 | The effects of information sources on consumeir reactions to direct-to-consumer (DTC) prescription drug advertising - A consumer socialization approach | 이병관 |
2016-09 | The Impact of Cultural Characteristics and Message Appeals on Attitudes toward Anti-Secondhand Smoke PSAs : Cross-Cultural Comparison | Thomas Britten Hove |
2021-07 | The Mediating Role of Psychological Distress in Excessive Gambling among Young People: A Four-Country Study | 백혜진 |
2017-04 | The Personal Dimensions of Public Relations Ethical Dilemmas | Thomas Britten Hove |
2005-12 | The portrayal of older people in television advertisements: A cross-cultural content analysis of the United States and South Korea | 한상필 |
2016-02 | The role of negative emotions on motivation and communicative action: Testing the validity of situational theory of problem solving in the context of South Korea | 한미정 |
2019-05 | The Role of Source Characteristics and Message Appeals in Public Service Advertising (PSA) Messages: An Application of Fishbein's Expectancy-Value Model and the Match-Up Hypothesis for Anti-Binge-Drinking Campaigns Targeting College Students | 백혜진 |
2023-11 | The Younger, the TikToker: Investigating Social Media Ad Platforms for Young American and Chinese Users | 심성욱 |
2010-07 | THINK ABOUT HIM THIS WAY: PRIMING, NEWS MEDIA, AND SOUTH KOREANS' EVALUATION OF THE PRESIDENT | 한미정 |
2005-09 | THINK IT`S GOOD, BUT FEEL IT`S BAD : COUNTRY OF ORIGIN EFFECT ON COGNITION, AFFECT, AND BEHAVIOR | 한상필 |