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스포츠토토에 대한 마음챙김소비가 소비자내적특성, 중독구매에 미치는 영향

Title
스포츠토토에 대한 마음챙김소비가 소비자내적특성, 중독구매에 미치는 영향
Other Titles
A Study on the Influence of Mindfulness Consumption on Consumer Psychological Characteristics and Addictive Buying of Sports Toto
Author
남상백
Keywords
Mindfulness Consumption; Consumer Psychological Characteristics; Addictive Buying Sports Toto
Issue Date
2016-06
Publisher
한국체육과학회
Citation
한국체육과학회지, v. 25, No. 3, Page. 809-829
Abstract
First, mindfulness consumption partially have an influence on consumer psychological characteristics. In particular, attention and environment awareness have an influence on impulsive. Mind awareness and environment awareness have an influence on emotional control ability. Environment awareness have an influence on self-control. Second, mindfulness consumption partially have an effect on addictive buying. Specifically, mind awareness have an effect on craving. Mind awareness and environment awareness have an influence on withdrawal·inconvenience. Attention, mind awareness, and environment awareness have an effect on impulsive buying. Attention, mind awareness, and environment awareness have an influence on tolerance·compulsive. Third, consumer psychological characteristics partially have an effect on addictive buying. In particular, impulsive and emotional control ability have an influence on craving. Emotional control ability have an influence on withdrawal·inconvenience. Impulsive, emotional control ability, self-control have an effect on impulsive buying. Impulsive, emotional control ability, and self-control have an effect on tolerance·compulsive.
URI
http://www.dbpia.co.kr/Journal/ArticleDetail/NODE06705134https://repository.hanyang.ac.kr/handle/20.500.11754/102549
ISSN
1226-0258
Appears in Collections:
COLLEGE OF SPORTS AND ARTS[E](예체능대학) > ETC
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