Marine Tourist Motivations Comparing Push and Pull Factors
- Title
- Marine Tourist Motivations Comparing Push and Pull Factors
- Author
- 정철
- Keywords
- active activity; marine tourist; motivation; pull factor; push factor; static activity
- Issue Date
- 2014-07
- Publisher
- Taylor and Francis Online
- Citation
- Journal of Quality Assurance in Hospitality & Tourism, 2014, 15(3), P.294-309.
- Abstract
- This study examined the relationship between push and pull factors with regard to marine tourist motivations. The survey was distributed systematically to people intercepted at high-traffic locations in Seoul, South Korea. The results indicated that escape push motivations are closely related to static activity pull motivations, while novelty push motivations are more strongly related to active activity pull motivations. These relationships may be partially explained by the push-pull framework of tourist motivations. These results imply that a marine tourist destination focusing on static activities should appeal to tourists who have escape push motivations, while a marine tourist destination focusing on active activities should appeal to tourists who have novelty push motivations.
- URI
- http://www.tandfonline.com/doi/abs/10.1080/1528008X.2014.921772http://hdl.handle.net/20.500.11754/46790
- ISSN
- 1528-008X
- DOI
- 10.1080/1528008X.2014.921772
- Appears in Collections:
- COLLEGE OF SOCIAL SCIENCES[S](사회과학대학) > TOURISM(관광학부) > Articles
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