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Anatomy of interaction experience: Distinguishing sensory, semantic, and behavioral dimensions of interactivity

Title
Anatomy of interaction experience: Distinguishing sensory, semantic, and behavioral dimensions of interactivity
Author
손동영
Keywords
communication; interaction experience; interactivity; perception
Issue Date
2011-12
Publisher
SAGE PUBLICATIONS
Citation
New Media & Society, 2011, 13(8), P.1320-1335
Abstract
Understanding the experience people have in a direct or mediated interaction is essential to defining interactivity and theorizing its role in communication, but the question of what constitutes a person’s perceptual experience of interaction, namely perceived interactivity, has not been systematically inquired. The objective of this article is to define the general structure of perceived interactivity, which provides an integrative framework to compare and evaluate interaction forms or situations involving human actors as well as both old and new media. A major premise of this framework is that an interaction experience, whether direct or mediated, consists of three underlying dimensions – sensory, semantic, and behavioral.
URI
http://journals.sagepub.com/doi/abs/10.1177/1461444811405806http://hdl.handle.net/20.500.11754/65881
ISSN
1461-4448
DOI
10.1177/1461444811405806
Appears in Collections:
COLLEGE OF SOCIAL SCIENCES[S](사회과학대학) > MEDIA COMMUNICATION(미디어커뮤니케이션학과) > Articles
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