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COLLEGE OF COMMUNICATION[E](언론정보대학)
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Results 1-2 of 2 (Search time: 0.001 seconds).
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Issue Date
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2022-04
OTT 서비스 이용 요인이 OTT 채택 및 요금 패키지별 수용의도에 미치는 영향에 관한 연구 : Netflix와 Wavve 비교 분석
박성복
2022-04
OTT 서비스 이용 요인이 OTT 채택 및 요금 패키지별 수용의도에 미치는 영향에 관한 연구
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2
Acceptance Intention
2
Netflix
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OTT
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OTT 서비스
2
UTAUT2
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넷플릭스
2
요금제 패키지별 수용의도
2
웨이브
-Date issued
2
2022
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