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COLLEGE OF COMMUNICATION[E](언론정보대학)
ADVERTISING & PUBLIC RELATIONS(광고홍보학부)
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2005-09
한국의 국가 이미지와 광고에 대한 일반적 평가가 상품 및 기업이미지에 미치는 영향 - 중국의 대학생들을 대상으로
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