2018-07 | Consumer response to print advertisements containing culturally congruent and incongruent advertisements in Korea | 한상필 |
2016-08 | A content analysis of green advertising claims in Korea | 한상필 |
2021-06 | A Content Analysis of Korean and Egyptian Websites in the regard of Online Advertising | 심성욱 |
2019-09 | Content Analysis of Linguistic Characteristics of Foreign Language Use in Korean Magazine Advertising | 한상필 |
2008-08 | The Contextual Effects of Gender Norms, Communication, and Social Capital on Family Planning Behaviors in Uganda: A Multilevel Approach | 백혜진 |
2008-08 | The Contextual Effects of Gender Norms, Communication, and Social Capital on Family Planning Behaviors in Uganda: A Multilevel Approach | 이병관 |
2005-06 | Country-of-Origin as a Stereotype - An Empirical Test of Korean International Advertising in USA | 한상필 |
2008-09 | Cross-cultural comparison of interactivity and advertising appeals on antismoking web sites in the United States and South Korea | 백혜진 |
2004-04 | Cross-Cultural Differences in Perceived Risk of Online Shopping | 심성욱 |
2007-05 | Cultural differences in brand designs and tagline appeals | 이형석 |
2000-04 | CulturalInfluences on Agency Practitioners' Ethical Perceptions: A Comparison of Korea and the U.S. | 문영숙 |
2020-03 | Differential Effects of Content-Oriented Versus User-Oriented Social Media on Risk Perceptions and Behavioral Intentions | 백혜진 |
2020-01 | Differential Effects of Content-Oriented Versus User-Oriented Social Media on Risk Perceptions and Behavioral Intentions | Thomas Britten Hove |
2009-09 | Differential Effects of Different Peers: Further Evidence of the Peer Proximity Thesis in Perceived Peer Influence on College Students' Smoking | 백혜진 |
2024-01 | Differential effects of digital media platforms on climate change risk information sharing intention: A moderated mediation model. | 백혜진 |
2020-08 | Do Regulations Curb Greenwash Advertising in Korea? Focusing on the 2016 Revision of the Environmental Technology and Industry Support Act | 최윤형 |
2019-05 | Does the double jeopardy phenomenon work?: Asian-Western cross-cultural validation | 한상필 |
2020-12 | Effect of Self-Compassion on Evaluation and Choice of Healthy Food | 문영숙 |
2018-10 | The Effect of YouTube Pre-roll Advertising on VTR (View Through Rate) and CTR (Click Through Rate) | 한상필 |
2019-09 | Effective strategies for responding to rumors about risks: The case of radiation-contaminated food in South Korea | Hove, Thomas Britten |