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Showing results 1 to 20 of 29

Issue DateTitleAuthor(s)
2016-053D 입체영상 기술의 OOH 광고 크리에이티브 적용에 관한 전문가 인식 조사 연구심성욱
2015-02Cognitive and emotional dimensions of perceived risk characteristics, genre-specific media effects, and risk perceptions: the case of H1N1 influenza in South KoreaHove, Thomas
2015-09Determinants of caregivers' vaccination intention with respect to child age group: a cross-sectional survey in South Korea백혜진
2016-03Factors affecting attitudes and behavioural intention towards social networking advertising: a case of Facebook users in South Korea심성욱
2015-11How newspapers represent environmental risk: the case of carcinogenic hazards in South KoreaThomas Britten Hove
2015-11How newspapers represent environmental risk: the case of carcinogenic hazards in South Korea백혜진
2015-11How newspapers represent environmental risk: the case of carcinogenic hazards in South Korea백혜진
2015-01Message Testing of Three Ethical Approaches to Health Promotion: Paternalism, Liberalism, and Empowerment백혜진
2015-01Message Testing of Three Ethical Approaches to Health Promotion: Paternalism, Liberalism, and EmpowermentHove, Thomas Britten
2015-08Project FIT: A School, Community and Social Marketing Intervention Improves Healthy Eating Among Low-Income Elementary School Children백혜진
2016-05A retrospective on the state of international advertising research in advertising, communication, and marketing journals: 1963-2014한상필
2015-09The role of negative emotions on motivation and communicative action: Testing the validity of situational theory of problem solving한미정
2016-02Screen time, sleep, and overweight among low-income 8-12 years old youth백혜진
2015-05A social marketing approach to promoting healthful eating and physical activity in low-income and ethnically diverse schools백혜진
2015-05A social marketing approach to promoting healthful eating and physical activity in low-income and ethnically diverse schools백혜진
2015-04TV 공익광고에 나타난 스토리텔링 기법의 탐색: 2003∼2013년의 공공캠페인을 중심으로한미정
2015-04Which Company is the Best for Green Advertising?: The Effects of Green Advertising on Cosumer Response Focused on Advertiser Characteristics한상필
2015-05광고회의주의가 여성소비자의 뷰티 브랜드 구매에 미치는 영향 - 매체 간 비교를 중심으로심성욱
2016-04금연 캠페인 메시지에 대한 공포 반응과 지각된 효과성이 흡연자의 금연의도에 미치는 영향: 변화단계 모형의 적용백혜진
2015-12기부 동기와 기부 의도에 영향을 미치는 심리적 요인: 기부와 자기자비의 관계성에 관한 탐색적 연구문영숙

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