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COLLEGE OF COMMUNICATION[E](언론정보대학)
ADVERTISING & PUBLIC RELATIONS(광고홍보학부)
ADVERTISING & PUBLIC RELATIONS(광고홍보학과)
INFORMATION SOCIOLOGY(정보사회학과)
JOURNALISM & MASS COMMUNICATION(신문방송학과)
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2014-01
국내 In-store 디지털 사이니지 효과측정 모델 개발에 대한 연구: 편의점 디지털 사이니지의 물리적 특성을 중심으로
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advertising effectiveness
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