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GRADUATE SCHOOL OF BUSINESS[S](경영전문대학원)
BUSINESS ADMINISTRATION(경영학과)
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Results 31-33 of 33 (Search time: 0.003 seconds).
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2020-04
Brand credibility and marketplace globalization: The role of perceived brand globalness and localness
한충민
2019-12
How inter-country similarities moderate the effects of consumer ethnocentrism and cosmopolitanism in out-group country perceptions An Asian perspective
한충민
2020-05
외국 브랜드의 현지성과 소비자의 품질 지각
한충민
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Consumer cosmopolitanism
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country image
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Consumer animosity
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multinational firms
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