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GRADUATE SCHOOL OF BUSINESS[S](경영전문대학원)
BUSINESS ADMINISTRATION(경영학과)
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Results 1-4 of 4 (Search time: 0.001 seconds).
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Issue Date
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2020-10
모바일쇼핑에서 리테일 브랜드 자산 형성 과정에 대한 연구
김보영
2020-10
모바일 쇼핑에서의 소비자 문화적 혁신성 척도개발
김보영
2020-06
한류가 국내 고등교육기관의 외국인 유학생 유치에 미치는 영향
김보영
2020-05
The effect of App quality and compatibility on consumers' omnichannel App adoption and loyalty: Comparison of US and Korean Consumers
김보영
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소비자 행동
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Broadcasting Content
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Gravity Model
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Higher Education Institutions
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International Student
1
Korean Wave
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Loyalty
1
Perceived compatibility
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Perceived quality of the OC app
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