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COLLEGE OF BUSINESS[S](경영대학)
BUSINESS ADMINISTRATION(경영학부)
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2021-10
혼합연구방법을 통한 프로모션 참여 요인의 탐색적 연구: 커피전문점 프로모션 사례를 중심으로
박태영
2021-06
The Influence of Shoppable Content Readability on Consumer Engagement in Brand Pages
신민수
2021-10
혼합연구방법을 통한 프로모션 참여 요인의 탐색적 연구: 커피전문점 프로모션 사례를 중심으로
한상린
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신민수
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한상린
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grounded theory
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LDA
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Promotion
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Content Marketing
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-Date issued
3
2021
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