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COLLEGE OF BUSINESS AND ECONOMICS[E](경상대학)
BUSINESS ADMINISTRATION(경영학부)
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2006-12
대량맞춤제품에 대한 구매의도 - 문화와 제품유형 및 가격의 영향
문준연
2006-12
대량맞춤제품에 대한 구매의도: 문화와 제품유형 및 가격의 영향
문준연
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experimental design
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mass customization
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national culture
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price effect
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product type
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개인화
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구매의도
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대량맞춤제품
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대량맞춤화
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2006
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