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The Moderating Effects of Gender and Inside versus Outside Sale role in Multifaceted Job Satisfaction

Title
The Moderating Effects of Gender and Inside versus Outside Sale role in Multifaceted Job Satisfaction
Author
박정근
Keywords
Salesperson; Multifaceted job satisfaction; Gender; Inside/outside sales roles
Issue Date
2014-01
Publisher
Elsevier B.V
Citation
Journal of Business Research September 2014, 67, 9, 1850-1856
Abstract
Two key trends in B2B sales organizations are increased representation by females in sales roles and a shift toward more inside sales positions than has been true in the past. Prior work on multifaceted job satisfaction among salespeople has not fully taken these elements into account. This study furthers the literature by examining the moderating role of gender and inside versus outside sales role on multifaceted job satisfaction. Results provide opportunity for provocative discussion among sales organizational leadership of more customized approaches to improve the satisfaction of the sales force.
URI
https://www.sciencedirect.com/science/article/abs/pii/S0148296313004384http://hdl.handle.net/20.500.11754/46737
ISSN
0148-2963
DOI
10.1016/j.jbusres.2013.12.004
Appears in Collections:
GRADUATE SCHOOL OF BUSINESS[S](경영전문대학원) > BUSINESS ADMINISTRATION(경영학과) > Articles
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