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COLLEGE OF COMPUTING[E](소프트웨어융합대학)
MEDIA, CULTURE, AND DESIGN TECHNOLOGY(ICT융합학부)
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2012-11
브랜드 앱에 대한 이용자의 체험이 브랜드성과에 미치는 영향에 관한 연구: 텔레프레즌스(telepresence)의매개변인으로서의 역할을 중심으로
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이경렬
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brand app
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brand performance
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experience
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telepresence
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브랜드 애플리케이션
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브랜드 앱
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체험
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텔레프레즌스
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2012
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