Repository at Hanyang UniversityCOLLEGE OF COMPUTING[E](소프트웨어융합대학)MEDIA, CULTURE, AND DESIGN TECHNOLOGY(ICT융합학부)Articles
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DC FieldValueLanguage
dc.contributor.author이경렬-
dc.date.accessioned2019-08-22T06:13:52Z-
dc.date.available2019-08-22T06:13:52Z-
dc.date.issued2006-12-
dc.identifier.citation광고학연구, v. 17, No. 4, Page. 33-60en_US
dc.identifier.issn1225-0554-
dc.identifier.urihttps://www.earticle.net/Article/A73686-
dc.identifier.urihttps://repository.hanyang.ac.kr/handle/20.500.11754/108946-
dc.language.isoko_KRen_US
dc.publisher한국광고학회en_US
dc.subject브랜드관리en_US
dc.subject브랜드아이덴티티en_US
dc.subject브랜드체계en_US
dc.subject브랜드전략en_US
dc.subject브랜드자산en_US
dc.subject브랜드구축en_US
dc.subjectbrand managementen_US
dc.subjectbrand buildingen_US
dc.subjectbrand identityen_US
dc.subjectbrand systemen_US
dc.subjectbrand strategyen_US
dc.subjectbrand equityen_US
dc.title국내 광고주의 브랜드 관리실태에 관한 연구en_US
dc.title.alternativeThe Study on The Brand Management System of Korean Companiesen_US
dc.typeArticleen_US
dc.relation.journal광고학연구-
dc.contributor.googleauthor김유경-
dc.contributor.googleauthor이경렬-
dc.relation.code2012211819-
dc.sector.campusE-
dc.sector.daehakCOLLEGE OF COMPUTING[E]-
dc.sector.departmentDIVISION OF MEDIA, CULTURE, AND DESIGN TECHNOLOGY-
dc.identifier.pidkylee19-
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COLLEGE OF COMPUTING[E](소프트웨어융합대학) > MEDIA, CULTURE, AND DESIGN TECHNOLOGY(ICT융합학부) > Articles
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