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국제경쟁력 강화를 위한 브랜드구축방안과 패키지디자인의 관계성 연구

Title
국제경쟁력 강화를 위한 브랜드구축방안과 패키지디자인의 관계성 연구
Other Titles
A Study on the Method of Brand Strengthening in International Competition and Relation of Package Design -Focus on the Nation Brand-
Author
박규원
Keywords
국가이미지; 독자성; 기억인자; Image of Nation; Personality; Mnemonic Element
Issue Date
2007-06
Publisher
한국디자인문화학회
Citation
한국디자인문화학회지, v. 13, No. 2, Page. 34 - 45
URI
http://www.dbpia.co.kr/journal/articleDetail?nodeId=NODE06541694&language=ko_KRhttps://repository.hanyang.ac.kr/handle/20.500.11754/106566
ISSN
1598-6497
Appears in Collections:
COLLEGE OF DESIGN[E](디자인대학) > COMMUNICATION DESIGN(커뮤니케이션디자인학과) > Articles
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