| 2021-10 | Life Satisfaction and Online-Gambling Communities: A Cross-National Study of Gambling Activities Among Young Finnish, American, South Korean and Spanish People | 백혜진 |
| 2024-03-04 | Mechanisms of Climate Change Media Effects: Roles of Risk Perception, Negative Emotion, and Efficacy Beliefs | 백혜진 |
| 2008-03 | Mechanisms through which adolescents attend and respond to antismoking media campaigns | 백혜진 |
| 2019-12 | Mediating and Moderating Roles of Trust in Government in Effective Risk Rumor Management: A Test Case of Radiation-Contaminated Seafood in South Korea | 백혜진 |
| 2021-06 | The Mediating Role of Psychological Distress in Excessive Gambling among Young People: A Four-Country Study | 백혜진 |
| 2024-02 | Message framing and trust as moderated mediating mechanisms for effective government response to uncertain risk messages. | 백혜진 |
| 2015-01 | Message Testing of Three Ethical Approaches to Health Promotion | 백혜진 |
| 2015-01 | Message Testing of Three Ethical Approaches to Health Promotion: Paternalism, Liberalism, and Empowerment | 백혜진 |
| 2008-11 | Moderating Roles of Primary Social Influences in the Relationship Between Adolescent Self-Reported Exposure to Antismoking Messages and Smoking Intention | 백혜진 |
| 2008-10 | Nudity of female and male models in primetime TV advertising across seven countries | 백혜진 |
| 2021-05 | Online dating applications and risk of youth victimization: A lifestyle exposure perspective | 백혜진 |
| 2021-06 | Online identities and social influence in social media gambling exposure: A four-country study on young people | 백혜진 |
| 2020-11 | Online Relationships and Social Media Interaction in Youth Problem Gambling: A Four-Country Study | 백혜진 |
| 2023-01 | Partnerships supporting policies: A social marketing case study of mask supply solutions in South Korea during the COVID-19 pandemic | 백혜진 |
| 2023-01-10 | Partnerships supporting policies: A social marketing case study of mask supply solutions in South Korea during the COVID-19 pandemic | 백혜진 |
| 2017-03 | The Personal Dimensions of Public Relations Ethical Dilemmas | 백혜진 |
| 2020-05 | Persuasion Knowledge and the Effectiveness of Media Advocacy in Debunking Korean Tobacco Company Corporate Social Responsibility Programs | 백혜진 |
| 2015-08 | Project FIT: A School, Community and Social Marketing Intervention Improves Healthy Eating Among Low-Income Elementary School Children | 백혜진 |
| 2013-07 | Race, digital and traditional media, and public relations health campaigns | 백혜진 |
| 2018-07 | Rationale, design, and characteristics of the multimedia family planning campaign for a small, happy, and prosperous family in Ethiopia (SHaPE) | 백혜진 |
| 2017-12 | Removing tar information from cigarette packages may reduce South Korean smokers' misconceptions about low-tar cigarettes | 백혜진 |
| 2021-09 | The role of online group norms and social identity in youth problem gambling | 백혜진 |
| 2020-01 | The Role of Perceived Loneliness in Youth Addictive Behaviors: Cross-National Survey Study | 백혜진 |
| 2019-06 | The role of source characteristics and message appeals in public service advertising (PSA) messages: An application of Fishbein's expectancy value model and the match-up hypothesis for anti-binge drinking campaigns targeting college students | 백혜진 |
| 2021-09 | Roles of Temporal Message Framing and Digital Channel Type in Perception and Dissemination of Food Risk Rumors | 백혜진 |
| 2016-02 | Screen time, sleep, and overweight among low-income 8-12 years old youth | 백혜진 |
| 2021-03 | Social Ecological Model of Problem Gambling: A Cross-National Survey Study of Young People in the United States, South Korea, Spain, and Finland | 백혜진 |
| 2015-05 | A social marketing approach to promoting healthful eating and physical activity in low-income and ethnically diverse schools | 백혜진 |
| 2015-05 | A social marketing approach to promoting healthful eating and physical activity in low-income and ethnically diverse schools | 백혜진 |
| 2017-04 | Strategic risk communication for infectious disease outbreaks: the evolving landscape of publics and media | 백혜진 |
