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Showing results 3 to 15 of 15

Issue DateTitleAuthor(s)
2021-05Effects of consumer-cause fit and consumer-product fit of cause-related marketing on product purchase intention김준용
2021-05Effects of consumer–cause fit and consumer–product fit of cause-related marketing on product purchase intention김준용
2016-03Effects of displaying social enterprise certification information on consumers’ product evaluations and purchase intentions김준용
2016-03Effects of displaying social enterprise certification information on consumers' product evaluations and purchase intentions김준용
2023-11Effects of Exposure in Computer-Assisted Virtual Environments on Vocalists’ Performance Anxiety: A QuasiExperimental Study김준용
2024-02-19ESG 경영 성과 정보가 소비자들의 윤리적 정체성과 윤리적 소비의도에 미치는 영향김준용
2016-07How to Present Price Premiums and Monetary Savings of Eco-Friendly Products: A Mental Accounting Theory Perspective김준용
2018-12Kano모델과 Timko 모델을 이용한 의료소비자의 병원선택요인에 관한 연구김준용
2001-12The marketing battle over genetically modified foods - False assumptions about consumer behavior김준용
2006-12Mood-management dynamics: The interrelationship between moods and behaviours김준용
2018-08공익 연계 마케팅 기부 규모와 수혜자 심각성이 사치재 구매의도 및 기업태도에 미치는 영향김준용
2008-08초임계 메탄올을 이용한 유채유 바이오디젤 제조김준용
2020-12친환경 제품 효익 제시 방법에 따른 친환경 제품 선택 비율 차이: 비금전적 제시 vs 쾌락적 편집 가설에 따른 금전적 제시김준용

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