진지성 여가이론으로 본 일상 속 식도락과 관광

Abstract

The purpose of this study was to examine a causal relationship of gourmet activity in daily life and to gourmet-tourism and explore what expectancy-value gourmet-tourists have. The survey was conducted of 400 people who were enamored with food. Based on EFA(Exploratory Factor Analysis), it was found that gourmandism was composed of three sub-dimensions: (1) specialization, (2) self-realization, and (3) overcome-constraints. A casual relationship of serious leisure and tourism activity was examined. It was found that gourmet activity in daily life led to gourmet-tourism looking for the home of food. Based on CFA(Confirmatory Factor Analysis), it was found that expectancy-value of gourmet-tourism was composed of three sub-dimensions: (1) travel destination itself, (2) food cultural experience, and (3) social-exchange. From this study, it seems plausible to apply serious leisure theory to gourmandism. We found out that the gourmets make much account of travel destination itself and social-exchange, as well as food cultural experience.