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COLLEGE OF COMMUNICATION[E](언론정보대학)
ADVERTISING & PUBLIC RELATIONS(광고홍보학과)
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Results 81-83 of 83 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
2012-11
이동통신 환경 변화에 따른 ‘생각대로 T’ 브랜드 관리 전략 : ‘현실을 넘다’ 광고캠페인을 중심으로
한상필
2012-12
광고의 새로운 개념 재정립을 위한 시론
한상필
2013-00
The effectiveness of image congruence and the moderating effects of sponsor motive and cheering event fit in sponsorship
한상필
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광고효과
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브랜드
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광고산업
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advertising effects
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Brand
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Content Analysis
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국제광고
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내용분석
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Advertising Industry
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