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COLLEGE OF SOCIAL SCIENCES[S](사회과학대학)
TOURISM(관광학부)
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Results 1-10 of 17 (Search time: 0.002 seconds).
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Issue Date
Title
Author(s)
2012-04
광고효과를 통한 체인레스토랑 기업의 브랜드강화 과정을 고찰한 연구
현성협
2012-03
A model of a patron's innovativeness formation toward a chain restaurant brand
현성협
2012-08
The Role of Physical Stimuli in Enhancing Perceived Food/Service Quality in Restaurants: The Moderating Roles of Psychological Variables
현성협
2012-10
Vital Predictors of Hotel Guests’ Decision to Engage in Word-of-Mouth Behavior - The Mediating Role of Switching Barriers -
현성협
2012-12
The Antecedents and Consequences of Brand Prestige in Luxury Restaurants
현성협
2012-06
컨벤션 개최지 개성과 개최장소 서비스 품질이 방문객 만족과 행동의도에 미치는 영향
현성협
2012-04
지역축제의 매력성이 재방문의도에 미치는 영향 - 보령머드축제를 중심으로 -
현성협
2012-04
Chain restaurant patrons' well-being perception and dining intentions The moderating role of involvement
현성협
2012-01
AN EXTENSION OF THE FOUR-STAGE LOYALTY MODEL: THE CRITICAL ROLE OF POSITIVE SWITCHING BARRIERS
현성협
2012-09
Effective communication styles for the customer-oriented service employee: Inducing dedicational behaviors in luxury restaurant patrons
현성협
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behavioral intentions
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service quality
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action loyalty
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ADVERTISING EFFECTIVENESS
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