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Scientific Motherhood, Responsibility, and Hope: Umbilical Cord Blood Banking in South Korea

Title
Scientific Motherhood, Responsibility, and Hope: Umbilical Cord Blood Banking in South Korea
Author
정연보
Keywords
political economy of hope; cord blood banking; scientific motherhood
Issue Date
2014-12
Publisher
ROUTLEDGE JOURNALS, TAYLOR & FRANCIS LTD, 2-4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXON, ENGLAND
Citation
NEW GENETICS AND SOCIETY,권: 33,호: 4,페이지: 349-369
Abstract
This paper explores how concepts of hope, motherhood, responsibility, and science are mobilized and transformed in the marketing strategies of private cord blood banks in South Korea. Cord blood banking provides a useful case study of the "political economy of hope," which emphasizes future expectations over current utility. In particular, appeals to hope are rendered natural as being applied in relation to various concepts of motherhood (e.g. "scientific motherhood" and "consumer motherhood"), thereby refiguring ideas of a mother's responsibility to her child. In South Korea, cord blood banks rely heavily on the discourse of "scientific motherhood," which is based on certain gender norms and ideas about science, modernity, and "advanced society." By exploring the discourse of scientific motherhood, this study reexamines the "political economy of hope" through the lenses of gender and transnationalism.
URI
http://www.tandfonline.com/doi/abs/10.1080/14636778.2014.946001http://hdl.handle.net/20.500.11754/54513
ISSN
1463-6778; 1469-9915
DOI
10.1080/14636778.2014.946001
Appears in Collections:
RESEARCH INSTITUTE[S](부설연구소) > RESEARCH INSTITUTE OF COMPARATIVE HISTORY & CULTURE(비교역사문화연구소) > Articles
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