Customer retention in the medical tourism industry: Impact of quality, satisfaction, trust, and price reasonableness

Title
Customer retention in the medical tourism industry: Impact of quality, satisfaction, trust, and price reasonableness
Authors
현성협
Keywords
Medical tourism; Medical clinic; Quality; Satisfaction; Trust; Price reasonableness
Issue Date
2015-02
Publisher
ELSEVIER SCI LTD
Citation
TOURISM MANAGEMENT, v. 46, Page. 20-29
Abstract
Repeat business is critical to the success of medical clinics in the competitive medical tourism market. This study develops a model explaining international medical travelers' intention formation by considering the impact of quality, satisfaction, trust, and price reasonableness. A field survey was conducted at medical clinics. Findings from structural analysis indicate a good fit for the proposed model
URI
http://www.sciencedirect.com/science/article/pii/S0261517714001058http://hdl.handle.net/20.500.11754/22014
ISSN
0261-5177
DOI
doi:10.1016/j.tourman.2014.06.003
Appears in Collections:
COLLEGE OF SOCIAL SCIENCES[S](사회과학대학) > TOURISM SCIENCE(관광학부) > Articles
Files in This Item:
There are no files associated with this item.
Export
RIS (EndNote)
XLS (Excel)
XML


qrcode

Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.

BROWSE