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The Experiential Value of Mobile AR Virtual Fitting Service and Its Impact on the Behavioral Response: Mediating Effects of Affective and Cognitive Responses
- Title
- The Experiential Value of Mobile AR Virtual Fitting Service and Its Impact on the Behavioral Response: Mediating Effects of Affective and Cognitive Responses
- Author
- 한상린
- Issue Date
- 2020-11
- Publisher
- 한국유통학회
- Citation
- 2020년 한국유통학회 추계학술대회 발표 논문집, page. 47-49
- URI
- https://www.dbpia.co.kr/journal/articleDetail?nodeId=NODE10515749https://repository.hanyang.ac.kr/handle/20.500.11754/172814
- Appears in Collections:
- GRADUATE SCHOOL OF BUSINESS[S](경영전문대학원) > BUSINESS ADMINISTRATION(경영학과) > Articles
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