Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 류호경 | - |
dc.date.accessioned | 2022-08-01T04:43:00Z | - |
dc.date.available | 2022-08-01T04:43:00Z | - |
dc.date.issued | 2020-10 | - |
dc.identifier.citation | International Journal of Management and Decision Making, v. 20, no. 1, page. 29-57 | en_US |
dc.identifier.issn | 1462-4621 | - |
dc.identifier.issn | 1741-5187 | - |
dc.identifier.uri | https://www.inderscience.com/info/inarticle.php?artid=112361 | - |
dc.identifier.uri | https://repository.hanyang.ac.kr/handle/20.500.11754/171976 | - |
dc.description.abstract | R&D investment is a risk-taking decision for innovations. However, a trade-off relationship exists between short-term profit and R&D expenditure (present vs. future), because of the uncertainty involved. Choosing to invest in R&D is thus seen as a risk-taking propensity of the decision-makers, and how to perceive the risk is susceptible of their cognitive system. This study included three empirical studies involving R&D investment situations. It looked at how goal-directed emotion worked for the decision-maker's risk-taking propensity, and how this motivated to construct her/his goal-directed efforts in R&D investment. Study 1 showed that the affect heuristic confirmed the decision-maker's risk-taking propensity, and the electrodermal activity (EDA) measure in Study 2 revealed that the affect heuristic contributed to the goal-directed emotion. The last experiment (Study 3) revealed how one's risk-taking propensity, motivated by the decision-maker's goal-directed emotion, modulated the goal-directed efforts. Finally, the implications and suggestions for the decision-makers with regard to the R&D investment were discussed. | en_US |
dc.language.iso | en | en_US |
dc.publisher | Inderscience Publishers | en_US |
dc.subject | goal-directed emotion | en_US |
dc.subject | affect heuristic | en_US |
dc.subject | risk-taking | en_US |
dc.subject | goal-directed effort | en_US |
dc.subject | R&D investment | en_US |
dc.title | Goal Directed Emotions Nudge R&D Investment Decisions | en_US |
dc.type | Article | en_US |
dc.relation.no | 1 | - |
dc.relation.volume | 1 | - |
dc.identifier.doi | 10.1504/IJMDM.2021.112361 | - |
dc.relation.page | 110-120 | - |
dc.relation.journal | International Journal of Management and Decision Making | - |
dc.contributor.googleauthor | Kim, Joon | - |
dc.contributor.googleauthor | Ryu, Hokyoung | - |
dc.relation.code | 2020010968 | - |
dc.sector.campus | S | - |
dc.sector.daehak | GRADUATE SCHOOL OF TECHNOLOGY & INNOVATION MANAGEMENT[S] | - |
dc.sector.department | DEPARTMENT OF TECHNOLOGY MANAGEMENT | - |
dc.identifier.pid | hryu | - |
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