한국 전통자수문양을 활용한 문화상품 디자인 개발방안에 관한 연구

Abstract

Today, as the culture of each country is interchanged freely through ultramodern computing network headed by the Internet, the flow of 'Industry Production' changes into 'Culture Production'. Accordingly, the cultural tradition of a country represents all the things of the country. However, although our nation has a very unique cultural heritage accumulated for thousands of years worth being proud of in the world, we have neglected to recreate them from the viewpoint of the modern times to succeed to the tradition. Therefore, in modern days, only unique and original designs in each section can get survived in international competitive society and it became the more important question to succeed to and develop the originality and creativity of our cultural heritage than any other thing. As well, it is considered that to explore traditional image motives and to study and develop how to express them into modern style are urgently needed. Hence, this study aims at developing unique and beautiful traditional embroidery patterns, one of our cultural heritage and suggesting how to develop designs of cultural goods to be utilized in daily life. As the result, the plans for development of designs of cultural goods utilizing Korean traditional embroidery patterns on the basis of the problems of development of designs of cultural goods currently we are facing are as follows. Firstly, as for utilization of Korean traditional embroidery patterns, it should be reorganized for customers' needs and individuality from various viewpoints and new motives should be developed. Secondly, designs of cultural goods containing Korean cultural elements should be made as one unique brand having distinguished competitive power in both domestic and overseas. Thirdly, developed patterns and goods designs should be made as DB for professional related fields in order to utilize them actively. Fourthly cultural goods certification system should be constructed and special organization charging sales and circulation should be founded for more systemization. Finally, more research, analysis and development are needed in academic field and industry so that designs of cultural goods utilizing Korean traditional embroidery patterns may play a role in unlimited international competitive society. Thus, to suggest this plan of development is considered as giving a big help to create new value added by recovering the identity of our culture and by getting international competitive.